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WBD renames Max as HBO Max on its website and apps; max.com now redirects to hbomax.com, and users won't need to download a new app, unlike the 2023 Max rollout (Dominic Preston/The Verge)
https://www.theverge.com/news/702261/hbo-max-rebrand-official-…

HBO Max is officially HBO Max again
The Max app switched back to HBO Max today, as Warner Bros. officially reverts to its original streaming brand.