My Favorite Streamer is an LLM: Discovering, Bonding, and Co-Creating in AI VTuber Fandom
AI VTubers, where the performer is not human but algorithmically generated, introduce a new context for fandom. While human VTubers have been substantially studied for their cultural appeal, parasocial dynamics, and community economies, little is known about how audiences engage with their AI counterparts. To address this gap, we present a qualitative study of Neuro-sama, the most prominent AI VTuber. Our findings show that engagement is anchored in active co-creation: audiences are drawn by th…
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