Tootfinder

Is your super cool UX really better than just emailing a spreadsheet back and forth?
Before you answer, think about what "better" means to whom. #uxdesign

It was unavoidable that this week I'd end up writing about Apple's latest blunder. But in the context of Figma's Sites bullshit and Shopify recasting designers as "artists" it's even worse than one OS making a stupid decision.
The mission of #UXdesign is being changed: orienting away from making useful products that work for everyone, and towards branding.
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Apple's Liquid Glass is a grim portent for UX
Industry leaders like Apple and Shopify are redefining design excellence from making products usable to solely luxury branding.